Brooklyn College, in partnership with the Winchester Center for Management Development, is pleased to offer a Non-Profit Management Certificate and an HR Certificate. Certificate program can be accomplished by taking the entire suite. The courses can also be taken individually as needed.
Certified Fund Raising Executives (CFRE): The Non-Profit Management Certificate curriculum has been approved for continuing education points by CFRE, International. Complete the entire suite and receive 24 CFRE Continuing Education Points. Or, enroll in any of the individual courses and earn three to five CFRE Continuing Education Points.
Human Resource Certification Institute (HRCI) recertification: The HR Certificate curriculum has been approved for the recertification credit hours through the Human Resource Certification Institute (HRCI)
Strategy for Non-Profit Organizations
We hear a lot about for-profit companies, such as Apple Computer or Wal-Mart, and the successful strategies they have developed. Even though non-profit organizations are not concerned with profit maximization, they too can benefit from following a strategy.
A non-profit's strategy constitutes its decisions about what it will do and how it will do it. Managers are critical to successfully implementing strategy since they are responsible for carrying out the actions that will support it. By understanding a non-profit's strategy and how it helps the organization fulfill its mission, a manager can do a better job implementing the strategy.
After completing this course, you should be able to:
- Define strategy
- Explain the basics of strategy in a non-profit context
- Describe the strategic planning process and how different approaches may be taken by different organizations
- Discuss how mission statements are constructed
- Explain how budgets and capital budgets interrelate with non-profit strategic planning
- Describe the success factors for strategic planning
- Recognize the need for contingency planning

This course is self-paced and online. You will have access to this course for 30 days. Upon successful completion, you will receive a Winchester Center for Management Development certificate of completion.
Target Audience: This course in intended for adults seeking to gain a basic understanding of strategy for a non-profit organization. This course is best suited for learners with a basic understanding of business concepts.
Level: Introductory/No Prerequisites
Prerequisites: There are no prerequisites for this course.
Estimated time to complete: 3-5 hours